World Cup 2022 sponsors
Qatar Airways is the new sponsor of the 2022 World Cup and FIFA
Qatar Airways is the new official sponsor of the 2022 World Cup and FIFA. The airline also makes several aircraft available as part of the sponsorship agreement that has recently been concluded. Through the agreement, Qatar Airways is the official airline for the Confederations Cup 2017, the 2018 World Cup, the club team World Cup, the 2019 World Cup for women and the 2022 World Cup in Qatar.
As a FIFA partner, Qatar Airways has exclusive marketing and brand rights for the upcoming two World Football Cups. With this, the company hopes to reach more than two trillion people per tournament. It will also be visually visible during the matches of the aforementioned tournaments.
The agreement between FIFA and Qatar Airways is one of the largest agreements in the sports World and the largest in the airline's history. The agreement, which was signed on May 7, 2017, is part of the company's strategy of coming into the picture at major football clubs and sports events around the World. They also have similarities with Al-Ahli FC from Saudi Arabia and FC Barcelona.
FIFA Secretary General Fatma Samoura said that FIFA is very happy with a partner like Qatar Airways, the fastest growing airline in the World. Since the company is based in Qatar, it is the ideal partner to fly with during the World Cup in 2022. This means that FIFA is well prepared for the first World Cup in the Middle East.
"Qatar Airways understands the power of sport to bring people together. FIFA, as an umbrella organization, understands the power of the popularity of football. We look forward to celebrating victories with football fans who can enjoy 's World biggest soccer players, "said Akbar Al Baker, director of Qatar Airways. Of course he is looking forward to the 2022 World Cup in his home country.
The Budweiser beer will be served during the 2022 World Cup
FIFA and Anheuser-Busch InBev are pleased to announce that they have entered into an agreement on the official beer for the 2022 World Cup in Qatar. As a result, Budweiser will be the beer to be served as the official beer of the World Football Cup.
This agreement builds on a 25-year partnership between the two global organizations. The agreement gives Anheuser-Busch InBev the Worldwide rights to donate beer up to and including the World Cup in 2022. Since the first agreement between the parties in 1986, Budweiser has always been important for the World Cup. Budweiser brought the football event closer to fans around the World.
Budweiser sponsors World Cup 2022. Also the marketing director of Anheuser-Busch InBev, Chris Burggraeve, is very happy with the long-term cooperation with FIFA and the World Cup in Qatar. Football and sports are generally a moment where a lot of fun is made and where people drink a lot. The 2022 World Cup offers the beer brand a strong and relevant platform from which the beer can be brought to the attention of all football fans around the World.
Budweiser will be served as official beer during the 2022 World Cup in Qatar, while Anheuser-Busch InBev also has the option of serving other beers from their portfolio as part of their local sponsorship agreements. In 2022, for example, the Jupiler beer will be served in the Netherlands and Belgium and Hasseröder in Germany.
Budweiser is the first of the group sponsors for the 2022 World Cup.
It is forbidden to drink alcohol in the stadiums during the 2022 World Cup. With this measure, Qatar ensures that football fans cannot enjoy a beer before, during and after the game. Of course, with this prohibition, the organization also hopes to prevent riots and disturbances. The ban on alcohol during the 2022 World Cup in Qatar leads to a major problem for FIFA. Beer producer Budweiser is a major sponsor of FIFA and has been donating beer since 1986 during the World Football Cup.
Sponsors see no reason to leave FIFA after controversial report on workers
Three of the six most important sponsors of FIFA see no reason to end cooperation with the World Football Association following the criticized corruption report on the allocation of the 2018 and 2022 World Cups.
Adidas, Coca-Cola and Hyundai have expressed confidence that FIFA will solve the problems surrounding the investigation.
Coca-Cola does see the dangers of imaging about the union. "Everything that distracts from FIFA's mission and ideals is a concern for us," said the soft drink producer. "The current tone surrounding the research is disappointing. We expect this to be resolved quickly in a transparent and efficient manner."
Sports brand Adidas only wants to discuss the opinion about the research with FIFA itself. "They have to comment on this and we discuss that directly with them."
Hyundai Netherlands has 'positively committed itself to football' and is committed to 'sportiness, respect and fraternization'. The car manufacturer leaves the management of the sponsorship to the international branch. "We are convinced that they follow all developments around FIFA and discuss them with them where necessary. In the Netherlands we rely on their judgment, but we are not in a position to address political issues or issues related to sports organizations. "
VISA, Emirates and Sony are the other three main partners of FIFA. The airline has already indicated that it will stop after this year because the new offer of the union was not satisfactory. The electronics manufacturer is still considering extending the expiring contract.
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All information about the sponsors of the 2022 World Cup: Adidas, Carlsberg, Coca Cola, Continental, Hyundai / Kia, McDonalds and SOCAR.